
Oura
Founded Year
2013Stage
Series D | AliveTotal Raised
$444.63MValuation
$0000Last Raised
$200M | 3 mos agoRevenue
$0000Mosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
+34 points in the past 30 days
About Oura
Oura focuses on personal health and well-being through sleep and activity tracking. It offers the Oura Ring, a wearable device that monitors various physiological signals to provide insights into sleep patterns and daily activity levels. It primarily serves the personal health and wellness sector, focusing on individuals seeking to enhance their lifestyle and well-being. The company was founded in 2013 and is based in Oulu, Finland.
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Oura's Product Videos


ESPs containing Oura
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The digital biomarker monitoring market provides technology solutions that capture and analyze digital health data to assess and predict health outcomes. Utilizing devices and software that integrate into patients’ daily lives, these solutions monitor various physiological and behavioral indicators that serve as biomarkers for health conditions. This market includes mobile apps that track activity…
Oura named as Leader among 15 other companies, including Huma, Whoop, and AliveCor.
Oura's Products & Differentiators
Oura Ring
The smart ring that delivers personalized health data, insights, and daily guidance. With its advanced, research-grade sensors, Oura Ring packs state-of-the-art heart rate, heart rate variability (HRV), personalized temperature, activity, and sleep monitoring technology into a convenient, non-invasive ring — prioritizing both accuracy and comfort without compromise. Each day, these personalized health metrics are summarized into three scores: Readiness, Sleep, and Activity. Oura Ring is made from durable titanium with a scratch-resistant diamond-like coating and only weighs 4 grams. Oura has a monthly membership of $5.99/month (USD), which grants users full access to the Oura App for daily health insights, personalized recommendations, exclusive audio, educational videos, and more.
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Research containing Oura
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Oura in 12 CB Insights research briefs, most recently on Aug 21, 2024.

Aug 21, 2024
The clinical trials tech market map
Mar 28, 2024
The femtech market map
Sep 13, 2023
The mental health tech market map
Nov 11, 2022 report
How tech is making women’s healthcare more equitable and accessibleExpert Collections containing Oura
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Oura is included in 9 Expert Collections, including Direct-To-Consumer Brands (Non-Food).
Direct-To-Consumer Brands (Non-Food)
1,192 items
Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.
Unicorns- Billion Dollar Startups
1,261 items
Luxury Tech
419 items
Tech-enabled companies launching new luxury brands, as well as startups providing tech solutions to the luxury industry, including e-commerce tools, marketing, and more. While these companies may not exclusively target luxury companies, they have notable luxury partners.
Wellness Tech
1,370 items
We define wellness tech as companies developing technology to help consumers improve their physical, mental, and social well-being. Companies in this collection play across a wide range of categories, including food and beverage, fitness, personal care, and corporate wellness.
Digital Health 50
300 items
The most promising digital health startups transforming the healthcare industry
Smart Home & Consumer Electronics
1,234 items
This Collection includes companies developing smart home devices, wearables, home electronics, and other consumer electronics.
Oura Patents
Oura has filed 153 patents.
The 3 most popular patent topics include:
- wearable devices
- wearable computers
- smartwatches

Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
10/17/2022 | 11/12/2024 | Grant |
Application Date | 10/17/2022 |
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Grant Date | 11/12/2024 |
Title | |
Related Topics | |
Status | Grant |
Latest Oura News
Feb 21, 2025
He highlighted the challenges of the U.S. healthcare system and the need for continuous, personalized care, moving beyond traditional health tracking. The Oura Ring has evolved with new features like Symptom Radar and partnerships with healthcare providers, including a recent collaboration with Essence Healthcare. This allows users to share health data for improved care, marking a shift towards integrated health solutions. Oura is also enhancing privacy by shifting some functions to on-device AI. This change aims to ensure user data is securely managed while the company positions itself as a health-focused brand amid growing competition in the wearable health technology market. With a significance score of , this news ranks in the top of today's analyzed articles Get summaries of news with significance over (usually ~10 stories per week). Read by 8000 minimalists.
Oura Frequently Asked Questions (FAQ)
When was Oura founded?
Oura was founded in 2013.
Where is Oura's headquarters?
Oura's headquarters is located at Elektroniikkatie 10, Oulu.
What is Oura's latest funding round?
Oura's latest funding round is Series D.
How much did Oura raise?
Oura raised a total of $444.63M.
Who are the investors of Oura?
Investors of Oura include Dexcom Ventures, Fidelity Investments, Siena Secondary Fund, Forerunner Ventures, MSD Capital and 39 more.
Who are Oura's competitors?
Competitors of Oura include Circadian Health, NYX Technologies, Whoop, Ultrahuman, STAT Health and 7 more.
What products does Oura offer?
Oura's products include Oura Ring .
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Compare Oura to Competitors

Whoop focuses on wearable technology designed to enhance human performance within the health and fitness industry. The company offers a wearable device that tracks sleep, strain, recovery, and health metrics to provide personalized insights and recommendations. Whoop primarily serves individuals seeking to improve their personal health and athletic performance. Whoop was formerly known as Bobo Analytics. It was founded in 2012 and is based in Boston, Massachusetts.

Withings develops connected health technology in the health and wellness sector. The company offers product range includes smart scales, hybrid smartwatches, blood pressure monitors, and sleep analysis tools, which provide users with health measurements and insights. Its products are targeted at individuals who wish to monitor their health at home. The company was founded in 2008 and is based in Issy-les-Moulineaux, France.

NYX Technologies serves as a neurotechnology company that focuses on sleep and wellness. The company offers a wearable headset designed for sleep quality using adaptive and science-backed methods. It primarily serves the health and wellness technology sector. It was founded in 2016 and is based in Haifa, Israel.

Dozee specializes in AI-based contactless remote patient monitoring and early warning systems within the healthcare sector. The company offers a solution for continuous monitoring of vital signs such as heart rate, respiratory rate, and blood pressure, designed to save nursing time and optimize patient care. Dozee's technology is used primarily by healthcare providers to enhance patient monitoring and care. It was founded in 2015 and is based in Bangalore, India.

Empatica is an affective computing company that specializes in medical quality sensing and human data analytics within the health monitoring and research sector. The company offers FDA-cleared wearable devices and a health monitoring platform that provides accurate, continuous health insights for researchers and clinicians, collected in real-world settings. Empatica's technology is utilized by pharmaceutical companies to monitor treatment impacts and develop novel digital biomarkers. Empatica was formerly known as Physiio International,Inc.. It was founded in 2011 and is based in Cambridge, Massachusetts.
Koneksa is a healthcare technology company that develops and implements digital biomarkers for clinical trials across various therapeutic areas. The company provides services for remote data collection using digital health technology and therapeutic expertise to offer data access through a cloud-based SaaS platform. Koneksa serves the pharmaceutical and biotechnology sectors, assisting in drug development and market strategy. It was founded in 2015 and is based in New York, New York.
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